Tuesday 23 November 2010

‘POP STARZ’

Mission Statement.

Bowsher’s new project “POPSTARZ’’ is a new pop music magazine, targeted for the female gender, aged between 15 and 25. It is a different sort of pop magazine including modern pop music and new and present pop bands and solo artists.
POPSTARZ is a stylish girly teen/ middle adult feature focused magazine and will combine with trendy, eye catching, colourful imagery which will give an inclusive take on how a ‘pop princess’ will live.
POPSTARZ is aimed at the attitude and behaviour of the 15-25 year old mindset as well as the age group itself. POPSTARZ readers are outgoing, stylish and casual with regular outings where they can make an effort to look good and are also willing to attract attention.
POPSTARZ contains all the elements that contribute to a ‘pop princesses’ lifestyle; make- up, fashion, music and girly days and chats. POPSTARZ edge is that it has a bold look that attracts attention using girly but interesting use of language and imagery.
POPSTARZ will neither patronise nor preach it will just adjust to its target audience’s needs. Its need is to entertain interest and inspire.
The first issue arrives on the shelves on the 1st January, February issue.

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